Marketing a Mobile App

19/04/12 by Ross Wilson

There are many good reasons to undertake the development of a mobile app but after all the effort of creating an amazing Android or iPhone offering it’s important to ensure it has the right marketing to make it a success. This blog post aims to give readers some insight into the process of marketing a new app release. It’s not a template for a complete app marketing strategy but a guide built on some of the learnings we’ve taken from our own experiences, both good and bad .

Our Mobile Predictions for 2012

18/01/12 by Ross Wilson

2011 was an exciting year for mobile with some great surprises; Nokia partnering with Microsoft, Android thriving, Blackberry struggling and Apple not really launching an iPhone 5. In an effort to show off our expertise (or ridiculous daydreams) we asked a selection of the Kotikan team their thoughts about what might lie ahead for mobile in 2012.

A Christmas Treat from Kotikan

09/12/11 by Ross Wilson

Merry Christmas,

Kotikan have had such a fantastic year that we wanted to do something special to say Merry Christmas and thank you to all the amazing people we’ve worked with.

We'd like to invite you to join in all the fun of a snowball fight without getting cold hands, soggy gloves or accidentally picking up some unpleasantly coloured snow.

07/11/11 by Ross Wilson

Kotikan was delighted to be presented with the award sponsored by heraldscotland.com for the Skyscanner All Flights, Everywhere! app.

Judges said they were impressed by the rich functionality, intuitive interface and the reception the app has received. Skyscanner All Flights, Everywhere iPhone app has reached number one free travel app spot in 42 territories and hit 1 million downloads within a month of release.

30/03/11 by Gavin Dutch

While we've been busy making apps over the last year we've been thinking a lot about our identity. Its become clear that while Loc8 Solutions has successfully grown and developed, we've expanded from a focus on location based apps to encompass the whole spectrum of mobile development. This meant that 'Loc8 Solutions' was no longer a great fit for our company and we needed a change to reflect our position.

30/03/11 by Marius Ciocanel

Apps on the iPhone all run in a sandbox. Great for security but not so great for developers. We recently had the requirement to communicate between two of our applications and so set out to find an elegant solution. The best way to manage communication between apps appears to be through registered URL handlers, here is an outline of how to set that up.